Fringe Matters: New Beach Towel Collection

Roo's Beach Fringed Beach Towel Collection

Following the flyaway success of our debut range, this follow-up collection of fringed towels are both wonderfully soft and stylish and are guaranteed to make a vivid, sunshine-filled beach and poolside statement for this Summer 16.

Available in 3 beautifully curated signature prints designed in-house, these luxurious and fluffy beach towels are super-sized and beautifully finished with contrast fringing. 

Roo's Beach Chevron Daze Fringed Beach Towel Inspo

After the huge success of Herringbone Haze from our first collection we decided that we should develop this print further, we have played with the scale and introduced a softer colour palette. We had always had a pale lemon yellow fringing in our minds as the colour just pops out at you and really shouts ‘Summer'. Chevron Daze evokes happy summer days full of warmth, washed out light and relaxation. 

Shop Chevron Daze Fringed Beach Towel


Roo's Beach Eternal Summer Fringed Beach Towel Inspo

The inspiration behind this design was colour blocking, we are so obsessed with colour here at Roo’s Beach that we decided to look at developing a simple, organic colour blocked print. This then morphed into this bold design oozing shimmering heat haziness, sand dunes, far horizon’s, ocean and even a hint of a sunset. It’s the perfect holiday towel emulating sunshine and happiness!

Shop Eternal Summer Fringed Beach Towel

Roo's Beach Ebb & Flow Fringed Beach Towel Inspo

We have designed Ebb & Flow in collaboration with Watergate Bay Hotel, just two miles along the coast from us and sharing a very similar ethos and love of this special place which we live in. The design has a strong coastal association, drawing influences from the beach, rock pools, waves and shells, we have also incorporated Watergate Bay Hotel’s Pantone palate into the design. The resulting print has a sense of flow and movement which we believe reflects the ethos of summer on the north coast of Cornwall.

Shop Ebb & Flow Fringed Beach Towel





Roo's Beach Fringed Towel Design Inspiration



View the Fringed Beach Towel Collection

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