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Menswear SS19 with King Surf + escape surf school

As our Menswear edit goes from strength to strength this season, we recently had the pleasure of road testing our new collection with the very gorgeous Pete and Tom from Kingsurf and local legend Mike from Escape Surf School.

Lifestyle shot of Tom wearing the Portuguese Flannel Harlam Mens Shirt

Tom wears: Portuguese Flannel Harlam Mens Shirt

Lifestyle shot of Pete wearing the Portuguese Flannel 90's Power Shirt

Pete wears: Portuguese Flannel 90's Power Shirt

Mike wearing the Portuguese Flannel Fall Shirt

Mike wears: Portuguese Flannel Fall Shirt

Tom, Pete and Mike wearing Portuguese Flannel shirts
As they all sat in the sunshine outside our Porth store drinking coffee, Pete, Tom and Mike had the opportunity to share with Roo their thoughts on fashion and get their views on what motivates them to shop. 

Roo styling Tom in the Levi's Made & Crafted Men's Washed Western Denim Shirt

Pete trying on the Portuguese Flannel 90's Power Shirt

Mike, Pete & Tom enjoying a Menswear styling session at Roo's Beach
What do you want from a shopping experience?
Tom: My worse nightmare is a huge shop like Primark with too much choice and lots of people, I want to go somewhere small, quiet, with not too much choice.

Mike: It needs to be easy to shop, well laid out and I don’t want to have to ask for help unless it’s for a different size.

Pete: I’m not interested in shopping online unless it’s for shoes and to repeat buy something I already own. I’m a touchy, feely kind of guy - I like to know how somethings going to feel when I put it on.

Tom wearing the Levi's Made & Crafted Men's Washed Western Denim Shirt style with shorts

Who buys your clothes - you or your partner and how often do you shop?
Unanimously: their partners!
They all said they tend to shop a couple of times a year, maybe once per season!


What’s your signature look?
Tom: Nothing overly branded like all the surf brands, it’s too cliched for us, we like to keep it subtle! I’m a Levi’s guy and like simple shapes and styles, plain colours.

Mike: I love dark colours, bottle greens, Khaki, navy blue, I love a jacket and jeans together.

Pete: I’m naturally camp! I like to look smart but still like a surfer/skater if that makes sense? I always change my style when I leave Cornwall, I like having another look which is a little more urban.

Pete wearing the Rhythm Men's Hacienda Clay SS Shirt

Are you brand loyal?
Tom: Not particularly, I wear whatever I’m put in but I do know what I like and what I don’t like, my go to brands are Levi’s, Reef Flip Flops and I’ve just started wearing Edwin jeans. I’m always happy to try new things as long as I don’t have to go looking too hard for them.

Mike: I love Finisterre and I’m loving Portuguese Flannel - their shirts are cut SO well.

Pete: I’ve always worn Levi’s and Diesel and have just discovered Carhartt, I love wearing Vans too but again happy to try new brands.

Mike wearing the Portuguese Flannel Labura Olive Jacket styled with jeans

What’s your favourite Cornish Surf Break?
Pete & Tom: Mawgan Porth obviously!
Mike: Whispey

Pete, Mike & Tom wearing Colourful Standard sweatshirts

Pete, Tom & Mike mess about on the beach in Colourful Standard Sweatshirts

Pete, Tom and Mike wearing Colourful Standard Sweatshirts

Shop the Summer 19 Menswear Collection

Shop Colourful Standard Collection

Shop Rhythm Mens Clothing

Shop Mens Footwear Collection